I like that it doesn't have any chemicals in it or aerosol. The size is also a good size. The pump is also great for easy distribution throughout sections of hair. It's not pomade or gel so don't think you'll get strong hold from it. But it does bring back volume and texture on greasy hair with matte finish. Just rub it into your scalp. For a busy guy like myself, it's what I was looking for. Try it for yourself.